Some days I really don’t get much work done. For some reason the old Muzzy commercial was running through my head on loop and I needed to do something to get it out of my head. Then I came across the free typeface Jean-Luc by Atelier Carvalho Bernau and the photo above. I think it’s funny.

*I don’t own the rights to this image - I just found it on a random tumblr post - but be nice, I’m just playing.

Get Ready! Another @RobertVerdi Tweet This! Event comes your way LIVE at 7PM. See WWW.THERVTIPS.COM for the live video stream, contests and more.

I couldn’t share this before the event actually happened, but we’ve all been working really hard at RV to produce a number of holiday parties in a very short amount of time. This twitter party in particular was later split into two events, one for entertaining and one for gift giving. Robert’s Guide to Holiday Entertaining is still to come…

hunsonisgroovy:

portlandjetaime:

Jelly as art? Oh you crazy Brits…

Check out Bompas and Parr

This jelly is design. Mind blown.

Calling card for Robert Verdi and Deirdre Delia Interior Design to be displayed in a room at the Kip’s Bay Designer Show House.

UPDATE: See the room designed by Robert Verdi and Deirdre Delia as featured in the NYTimes (click through slide 13).

There has been a lot of chatter on the new Gap logo unveiled on the company website yesterday. Unsurprisingly, almost every comment is negative and a lot are hilariously so.  Overall, I think Brand Channel nailed it,
 
“Ironically maybe, the new logo is perfect for the brand. It communicates exactly the values currently embodied by Gap: A sense of being lost and a lack of clear vision and creativity.”

Also unsurprising was the immediate deluge of designers who tried to do Gap one better followed by Gap announcing some kind of brand engagement through crowd sourcing on facebook. On this I have to agree with Paul Soulellis (@soulellis), who sent out a plea earlier today via twitter, “…do not post new logos for @Gap’s benefit. Protect your profession & insist that work be strategic & compensated.”

That said, there is something to be learned. Wading through some of the crowd source entries over at ISO50 it is pretty clear Gap didn’t need to do anything to their logo. There are a number of clever ideas (and a lot of terrible ideas too) but they are almost all variations on the same theme - the old logo.  This just reinforces how culturally ingrained the brand identity is. Why would you ever want to trade in on that? Besides, the brand is clearly flexible enough to roll out iterations for seasons or new campaigns without abandoning it altogether.

At the very least, Gap needs to step back from a logo that could easily fit in with the lamer entries in a crowd sourcing competition. There have been a lot of comparisons to the rollback of the Tropicana logo. After such a widely publicized fiasco, I can’t believe Gap’s brand strategy team didn’t learn anything or that the new logo tested well before implementation. They did test it right? Maybe this was the test? It’s nothing that can’t be undone at this point and negative or positive, the brand has certainly received a lot of attention over the past 48 hours.

Regardless of your opinion on the new logo or crowd sourcing in general, the conversation is fascinating. To round it all out, there is a tongue-in-cheek interview with the new Gap logo here and a meme where you can create your own Gap logo. 

UPDATE: Gap takes it all back.